Macalua.com

Retail Traffic Shrinking?

This is too painful to hear. Hitwise is reporting that “U.S. visits to online retail Web sites have declined for the eighth consecutive week”. According to the report, US visits to a “custom category of 500 retail websites declined 3 percent for the week ending Oct. 25, 2008, compared with the same week the previous [...]

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MyAyala Wake Up

Tis a sad, sad day for Philippine SEOs when a notable local dotcom player starts dissing on the value and merits of search engine optimization. SEO’s are costs that do not, for the moment, give any form of worthy results. Our experience in e-commerce with myAyala for the past 8 years has indicated that the cost [...]

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Sweeeet Overview of the Ecommerce Landscape

Brian Smith recently shared a detailed overview of what an ecommerce company’s marketing focus should be. It’s a great starting point/yardstick for businesses making the move to online. It also provides a pretty slick roadmap of the online channels and tools you should be busying yourself with, complete with links to the leading vendors/technologies in [...]

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Rewrite For Conversions

The year's winding down and for most ecommerce companies are throwing everything they can at the conversion beast. This is make or break season for most companies, and with the fourth quarter/holiday season coming up, now is the perfect time to go implement those conversion-lifting projects you've identified but never really found time to do.

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