Macalua.com

SEMPO Training Courses Out

15. January 2007

Picked up from David Temple: SEMPO, a non-profit professional association working to increase awareness and promote the value of search engine marketing worldwide, will kick off their new sem seo training on January 15, 2007. The online SEM Fundamentals program will be offered through the SEMPO Institute. SEMPO will also offer two additional certificate courses [...]

The Indian Model

15. January 2007

9 Comments

Picked this one up from Andy Hagans. India’s having a SEO meet in Delhi in March. A similar event held last year got the attention of known rockstars and some even donated money for the event. Indian youth is as captivated by the Internet as the rest of their ilk from around the world. A significant [...]

Tinutuloy Mo Ba AngSulong?

15. January 2007

9 Comments

Just over a month to go before we crown the winner of the 2nd Philippine keyword ranking contest. Before we let loose the P300,000 to the lucky and talented winners (and there are many), let me remind everyone of key program terms which some of the top 40 sites have not been paying attention to. [...]

Hit the Ego Take Out the Wallet

14. January 2007

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Refresh your linkbait knowhow for 2007 via Todd’s The Link Baiting Playbook: Hooks Revisited post. The two notable additions to the seminal Nick Wilson list are the Ego Hook and the Incentive Hook which work perfectly for gurus/rockstars/sneezers and guru/rockstar/sneezer wannabes, respectively. Everyone loves to talk about themself or read about themself. I think the [...]

ISP Hell

13. January 2007

3 Comments

Missing FTP-ed files, lengthy SEO report generation sessions, inaccessible sites, overall browsing hell - that just about sums up my Internet experience for the past few weeks at home, in the office and mobile. I’m particularly pissed that all the providers just give the Taiwan earthquake excuse and assume we’ll just close our laptops and [...]

How to Transfer to a New Domain II

13. January 2007

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Rand Fishkin over at SEOmoz has compiled his own list of strategies for moving to a new domain. Some of his strategies mirror the ones from Matt’s list and my own but he also adds a few unique items worth checking out (highlights are mine):

Exploiting MyBlogLog for Short Term Traffic

13. January 2007

2 Comments

Here’s a short recipe for short-term blog traffic success. Screaming headline - check. Topic is relevant to a hot mainstream scoop - check. Well documented story - check. Bait links from industry sneezers - check. Now on to SoloSEO’s post about spamming MyBlogLog-powered blogs. Had 1152 visits the last time I checked.

Widgets - The Next Linkbuilding Revolution?

13. January 2007

1 Comment

Abhilash brings the widget concept to the level that most SEOs can understand (and exploit) via this bookmark-worthy post. He mentions challenges, best practices and information sources for SEOs looking to ride on the widget bandwagon. Key takeaways include: target bloggers and entertainment publishers for maximum widget adoption “real widget success will take some serious insight, time [...]

BadSense for Blogs

11. January 2007

3 Comments

I read that my favorite business 2.0 author (and now not so favorite keynote speaker) Guy Kawasaki made $3,350 from AdSense in 2006. Yes that’s not a typo. That’s $3,350 from 2,436,117 page views (roughly 6,200 a day). To call him an AdSense underachiever is an understatement. But I’m not the least bit suprised.