Continuing the Sandbox thread, perhaps the more appropriate label for what is collectively known as the Sandbox effect should be Trustbox, a term coined by Aaron Wall.

Him, Massa, lots0, NFFC and now Andy Hagans all agree on one thing: highly trusted links, not the rumored 6-month waiting period, is your ticket out of the Sandbox Trustbox.

Just what is the Trustbox? Allow me to quote Andy:

First, what the sandbox isn’t:

• A dampening for all new sites in Google, which lasts for a fixed period of time

Now, what the sandbox is:

• A dampening for all new sites in Google until they acquire trust (this usually happens after a site acquires highly trusted links, or after its somewhat trusted links have aged)
• Dynamic — Google can and does change what determines the threshold of trust which a site needs to break out of the sandbox

How to beat the sandbox:

• Acquire highly trusted links, OR
• Acquire somewhat trusted links and let them age

I agree 100% with that and with what Massa says:

I can unequivocally state from personal experience that if you have a site you built at 1pm today and tonight at 7pm CNN, MSNBC and Jeremy Zawodny linked to it, AND if those links made up a vast majority, (if not the entirety), of your inbound links, by 10pm you would be placed very well for hundreds and maybe thousands of keywords and phrases.

Now you know why I’ve been domain shopping.