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An Internet Marketing focused blog, with occasional musings about life on and off the battlefield by Marc Hil Macalua, SEO Philippines Founder and Philippine Marketing VP for US Auto Parts Network Inc.
 
Apr
29
Dead End Jobs
Posted (Marc) in Corporate Shit on April-29-2005

Disclaimer: I work in the ICT department of one of the younger, middle-tier call centers in the Metro. Would I rather be someplace else? Yes — self-employment.

A study by risk management consultancy Hill & Associates reveals that 50 percent of BPO workers in India leave their job because it is a “dead end job”. It was previously thought that the main reasons for employee turnover were the inhuman working hours and the rampant piracy of talent. It turns out that “lack of growth opportunities, expectation mismatches and dissatisfaction with company policies” weigh heavier on most employees’ minds.

The study, by risk management consultancy Hill & Associates, puts the current staff attrition rate in Indian call centres as high as 40 per cent.

This has in the past been put down to the long unsocial hours associated with servicing overseas customers in different time zones and higher salary offers from rivals who poach each other’s staff.

But the survey of BPO workers found the main reason for leaving, as cited by over 50 per cent of respondents, was that it is a dead end job. The staff attributed their exits to a lack of growth opportunities, expectation mismatches and dissatisfaction with company policies.

Night shifts, monotony of work and better salary offers elsewhere were given as reasons for moving on by only 39 per cent of the BPO workers questioned in the study.

An expat once told me that what sets the Philippines apart from the other BPO-supplying countries is that it is only Filipinos who actually consider making a career out of a call center job. I would like to think it was a positive comment but it may well have been a shot to our seemingly desperate third world culture. Before, I have to admit that I myself couldn’t picture the words “career” and “call center” in the same sentence. Could it be that Juan de la Cruz truly appreciates the challenges and financial rewards of the 9 PM to 6 AM job? Or is the absence of other non-call center career alternatives the reason? Is there something intrinsically wrong with a call center job?

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Comments:
diong on April 29th, 2005 at 4:56 AM #

What is wrong I think is if it is a requirement that you have a college degree to get a call center job. I actually do not know if that’s the case there in Pinas.

More than likely I think, as you said, it is the absence of other non-call center career alternatives is the reason… and definitely the expat comment is a shot at “desperately third world culture” of Pinas. I’ve worked in a company with call center and their requirement is you that you can read the script and nothing else.

Call center jobs pay the bills but… I wish Pinoys do not consider call center jobs a career, but just a stepping stone to whatever other passion that may be.

jorge on April 29th, 2005 at 8:48 AM #

The absence of alternative careers as high paying as call center jobs is a huge factor; I think there’s nothing intrinsically wrong with a call center job, but outsourcing as a whole can be detrimental to a country if it’s the only industry that’s booming :P

http://farfromneutral.com/exodus/archives/2005/04/25/perils-of-outsourcing/

Rebecca Arcega on April 29th, 2005 at 11:22 AM #

an alternative to being employed in BPOs here in the country is freelancing: setting up a small outfit and performing outsourced work on one’s own terms. you could be self-employed that way and probably even earn more than an outsourced worker.

but a lot of filipinos don’t seem to want to risk things in that manner. the mindset is still service-oriented: take care of your job and your job will take care of you. on the up side, this makes filipinos ideal workers, even at “dead end” jobs. but on the down side, it doesn’t do much for entrepreneurial competitiveness. a lot of our young people would still prefer to work than set up their own businesses, even if the option to do so is available to them.

reah on April 29th, 2005 at 5:13 PM #

the reason why it took me n months to land a job was i didn’t want to work in a call center as a csr…i knew i could do better than just answer calls and be treated in an insulting manner by irate foreign clients…but hey, it’s still a career I think..for a number of Filipinos who want to get away from being another statistic…call centers have greatly helped the status of the educated Juans and Juanas(even undergrads)… being in a call center is better and more helpful than just bumming around….but i hope them people(the undergrads) would realize they need to finish school first and explore other opportunities… it could be a dead end job because call center people enjoy earning the lotsa moolah they earn….who would want to look for another job if you get a minimum of 10k a month? Not all employees get to earn that much eh? but then again.. i wouldn’t in anyway succumb to being a csr or an agent even if the compensation is way better being one and even if I lose my job..hope I wont..i love my job and the team so much…:D hope the boss’ll take care of me and the rest of the team..ayt milk?! :p

reah on April 29th, 2005 at 5:14 PM #

phew! that comment was long…could be an entry for my blog…harhar!

Marc on April 29th, 2005 at 10:53 PM #

Diong, it really depends on the company. Some only accept college graduates, which I think makes for good branding copy. “We’ve got college graduates who’ll get the same results as their non degree holder US counterparts for half the cost. So, how many seats do you need”.

Jorge, couldn’t agree with you more. Government may be putting too much emphasis on BPO. Once the volume of English-proficient people in China reaches critical level, the BPO sector here and India will take a big hit.

Rebecca, I hopped over to your comment in Jorge’s post here and this really hit home: “…the Filipino worker appears too focused on acquiring money to spend, not to invest”. I guess this “fiesta mentality” (spend like crazy for show without regard for the future) is a much overlooked cultural flaw, worse than crab mentality and negative utang na loob. Re: the entrepreneurial spirit, guess I wasn’t born with it. But that hasn’t stopped me from pursuing small business opportunities here and there…baby steps ;)

Marc on April 29th, 2005 at 10:59 PM #

Reah, no worries. There’s always room for one more idealist in this company ;) we need more people like you to fight the war against mediocrity.

jorge on April 30th, 2005 at 8:40 PM #

Hi Marc, in response to your comments on this and my blog:

Somehow, yeah, I do think we resent the fact that they make more money for less work. When I was working as a CSR, I resented myself too. But I think what’s more relevant is: we distance ourselves from the entry level call center position because we know for ourselves that we could be doing better and better things, we just don’t have enough opportunities. Rebecca was right in saying that the Filipino worker seems less inclined to invest, an issue that the government needs to look into. Why is the Philippine business environment not conducive for investments from Filipinos?

hender on May 2nd, 2005 at 5:26 AM #

the only thing that can rival the relative ease and high pay of a call center job is… prostitution.

which i do during my day-offs. hihi :)

(sorry kung nawala yung intelligent thread.)

Marc on May 3rd, 2005 at 2:33 PM #

Jorge, that’s a very interesting blog topic..I’ll try to work on that soon.

Hender, nawala? nonsense. Glad to see you posting again hehe

Rebecca Arcega on May 5th, 2005 at 4:09 PM #

Hi again. I was finally able to put down my thoughts on the service-oriented mindset of Filipino BPO workers. My post is here.

I failed to mention earlier that for the record, I don’t think Filipinos are the only ones who think of making a career out of working in BPOs — the Indians have been pretty hyped up by the BPO wave too. Then again, they’re also starting to think that BPO jobs are “dead end.”

Migs on September 3rd, 2005 at 2:01 PM #

Marc just needs to keep his BPO job to jumpstart his being a SEO+contextual advertising guru who will pwn us all!

Marc on September 6th, 2005 at 6:10 AM #

Migs, I actually like the BPO job ;) it just so happens I like Internet marketing better mwahaha

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